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Solidarity and priming – The daily blog of behavioral and cognitive economics

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Solidarity and priming – The daily blog of behavioral and cognitive economics

How does gender influence our solidary behavior?

We know that everyone has a social identity, which can be gender, ethnic, religious, national, and even corporate. Research has shown that once one of these types of identities stands out above the others, people tend to behave according to that particular identity. It is what the authors call “priming”. The purpose of the article is to examine how gender priming affects the ability of individuals to show solidarity with others when it comes to money. Authors ask themselves questions such as: are there significant gender differences in behavior? How does thinking about our gender identity affect the will to be solidary? ….[READ]

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