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Counterclockwise bias – The daily blog of behavioral and cognitive economics

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Counterclockwise bias – The daily blog of behavioral and cognitive economics

When We Drift to the Left

Studying pedestrian habits, an applied physicist at the University of Navarra noticed that individuals spontaneously drift leftward. Pivoting from his original research, he (and his associates) looked more closely at their random discovery. Our tendency toward counterclockwise movement takes us far beyond our walking patterns. Walking down a street in Manhattan, you (like I) probably group with others that move in the same direction. Similarly, we tend toward the zipper effect when moving through a narrow doorway (or a traffic bottleneck) by forming two alternating streams rather than a single line. ….[READ]

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