Link Labs and Geotab Launch Small Asset Tracking

Today at Geotab Connect 26, Link Labs is proud to announce the launch of our Small Asset Tracking solution fully integrated into the Geotab platform—bringing seamless visibility of pallets, tools, equipment, packages, meters, and other critical assets directly into the Geotab ecosystem.

This milestone represents more than a product launch. It reflects a shared vision between Link Labs and Geotab: delivering comprehensive, scalable visibility across fleets and the assets those fleets move every day.

With Link Labs’ Bluetooth® Low Energy (BLE) devices now fully integrated into Geotab, customers gain powerful new capabilities for tracking small, high-value, and operationally critical assets—across roads, job sites, yards, depots, and indoor facilities.

Extending Fleet Intelligence to the Assets That Matter Most

Transportation and logistics organizations have long relied on telematics to track vehicles. But vehicles are only part of the operational picture. The real complexity—and often the real cost—lies in managing:

• Pallets and returnable transport items (RTIs)
• Trailers and dollies
• High-value tools and equipment
• Field service parts and kits
• Portable generators and compressors
• Utility meters and mobile assets
• Freight, parcels, and packages

Until now, tracking these smaller assets at scale required disconnected systems, costly hardware, or operational compromises.

With today’s launch, Link Labs’ BLE devices are now readable by Geotab GO10 devices and Geotab’s IOX-BT Bluetooth dongle, allowing assets tagged with Link Labs devices to be detected automatically as vehicles move through their routes.

That means fleets gain visibility not just into where their vehicles are—but what assets are moving with them.

How It Works

The integration is simple and powerful:

1. Link Labs BLE tags are attached to pallets, tools, equipment, packages, or other small assets.
2. As vehicles equipped with Geotab GO10 devices and IOX-BT move through routes, yards, job sites, or customer locations, they automatically read nearby BLE tags.
3. Asset data is seamlessly surfaced within the Geotab platform.
4. Simultaneously, assets can continue to be managed within the Link Labs SuperTag platform, preserving full cross-platform flexibility.

This dual visibility means customers can operate within Geotab while also leveraging Link Labs’ broader asset intelligence capabilities—without duplicating hardware or disrupting workflows.

Transportation & Logistics Use Cases

The integration unlocks high-impact use cases across transportation and logistics.

1. Pallet & Returnable Asset Tracking

Lost or unreturned pallets cost companies millions annually. With BLE tags attached to pallets:

• Fleets gain visibility into pallet movement by route and vehicle.
• Operations teams can confirm delivery events.
• Lost pallets can be traced to last known vehicle interaction.
• Dwell time at customer sites can be measured and managed.

Instead of manual reconciliation, asset movement becomes automated and data-driven.

2. Trailer & Yard Management Support

While telematics provides trailer location, smaller yard assets often remain invisible.

With Link Labs BLE:

• Dollies, cargo racks, and yard equipment become trackable.
• Yard sweeps can be automated as vehicles circulate.
• Equipment staging and yard utilization improve.
• Misplaced assets are located faster.

In high-throughput yards, this reduces search time, labor cost, and operational delays.

3. Tools & Field Equipment Visibility

Construction, utility, and service fleets struggle with tool loss and misplacement across job sites.

With BLE-enabled asset tracking:

• Tools are associated with specific vehicles.
• Loss events are detected when tools separate from fleet assets.
• Utilization patterns reveal underused or overused equipment.
• Inventory reconciliation is simplified.

For contractors operating across multiple sites, this translates to lower replacement costs and improved accountability.

4. Freight & High-Value Cargo Monitoring

Transportation providers handling high-value goods benefit from:

• Confirmation that tagged freight was loaded onto a vehicle.
• Proof-of-presence at customer delivery sites.
• Reduced theft risk through asset presence validation.
• Improved chain-of-custody documentation.

By linking freight to vehicle telemetry, logistics providers strengthen both operational efficiency and security.

5. Utility & Infrastructure Asset Tracking

Utility providers managing meters, transformers, and portable equipment can:

• Track asset movement between depots and field crews.
• Confirm delivery of meters or parts.
• Reduce inventory shrinkage.
• Improve asset lifecycle documentation.

This level of operational visibility reduces delays and improves field productivity.

Bridging Indoor and Outdoor Tracking

One of the most powerful aspects of this launch is what it enables beyond the road.

Link Labs has long been a leader in indoor asset tracking. Our platform supports tracking within warehouses, hospitals, manufacturing facilities, and distribution centers.

Now, with BLE devices integrated into Geotab:

• Assets can be tracked on the road via fleet telematics.
• The same assets can be tracked indoors via Link Labs’ indoor infrastructure.
• Data flows seamlessly across environments.

This eliminates traditional visibility gaps between warehouse and transport operations.

For logistics providers, this means:

• Track pallets inside the warehouse.
• Follow them onto the truck.
• Monitor them in transit.
• Confirm delivery at the destination.
• Continue tracking inside the receiving facility.

Few solutions provide this continuous indoor-to-outdoor visibility in a single ecosystem.

A Unified Asset Intelligence Strategy

This launch strengthens Link Labs’ broader asset strategy.

Our BLE devices:

• Continue to be pulled into the Link Labs SuperTag platform.
• Remain compatible with Link Labs’ indoor tracking systems.
• Now extend directly into Geotab’s telematics environment.

Customers do not need to choose between fleet visibility and asset visibility—they can have both, unified.

For organizations scaling across multiple regions, fleets, and facilities, this integrated architecture reduces:

• Hardware complexity
• Software fragmentation
• Integration costs
• Operational blind spots

Instead, they gain a cohesive asset intelligence framework.

Why This Matters for Transportation Leaders

Transportation and logistics operations are under increasing pressure:

• Rising asset costs
• Shrinking margins
• Labor shortages
• Increasing theft and loss
• Growing customer expectations

Visibility is no longer optional—it is foundational.

By integrating small asset tracking directly into Geotab’s platform, Link Labs enables transportation leaders to:

• Reduce asset loss and replacement expenses
• Improve yard and warehouse efficiency
• Enhance customer transparency
• Optimize asset utilization
• Drive measurable ROI from existing fleet infrastructure

And because BLE technology leverages existing vehicle hardware (GO10 and IOX-BT), the solution scales efficiently across large fleets.

Launching at Geotab Connect 26

We are proud to debut this integration at Geotab Connect 26, where innovation meets operational impact.

This collaboration underscores a shared commitment:

• Delivering scalable, flexible solutions.
• Empowering transportation operators with actionable intelligence.
• Bridging fleet telematics and asset tracking into a single, powerful ecosystem.

The Future of Small Asset Tracking

This launch represents just the beginning.

As transportation networks become more complex and asset-centric, the convergence of:

• Telematics
• BLE asset tracking
• Indoor positioning
• Yard management
• Fleet analytics

…will define the next generation of operational excellence.

Link Labs and Geotab are building that future together.

Ready to See It in Action?

If you’re attending Geotab Connect 26, visit us at booth 401 to learn how Link Labs’ Small Asset Tracking solution can transform your operations.

If you’re managing pallets, tools, freight, meters, equipment—or any small but critical asset—this integration was built for you.

Track what moves your business. Everywhere it moves.

With Geotab, we’re deliverying complete visibility, from warehouse to highway and everywhere in between.

Contact us today to learn more.