Elevating OEM Success Through Customer-Centric Asset Management Solutions

OEMs thrive by delivering customer experiences that drive satisfaction and foster long-term loyalty. By prioritizing customer experiences alongside product quality, OEMs can build sustainable competitive advantages that competitors struggle to match. According to Gartner, organizations that embrace customer-focused service models as part of their brand identity consistently exceed ROI expectations. Such is the case with asset management, as OEMs accommodate dealers and customers in diverse industrial settings.

In this market, standing out from the crowd means delivering customer-driven, value-added services that help customers optimize supply chains to protect valuable assets. Incorporating best of breed software to deliver this capability and more is a critical decision for OEMs focused on sustaining and expanding competitive brand in a crowded arena.  Your choice should excel in data visualization, enable a transformation from reactive to proactive maintenance, and integrate well with other systems in your customer or dealer’s environment.

Enter White-Labeled Asset Management

Exceptional customer experiences translate directly to sustainable revenue growth. However, many OEMs are held back by legacy processes that limit operational visibility to an ecosystem of assets – from internal operations to dealer networks and customers. These limitations hinder efficiency, scalability, and service delivery.

As your organization expands to manage hundreds or thousands of assets, a limited approach creates increasing operational and business risks. Yet developing an in-house solution for asset management while maintaining daily operations often appears dauntingly complex and just too expensive.

Meet Geoforce OEM, a tailored, direct-to-market solution that empowers you to deliver innovative asset management to dealers and customers without the hassle or expense of custom application development.

Geoforce OEM combines purpose-built hardware and software with white-label flexibility including branded notifications, custom logos, personalized reports, and more. Our comprehensive platform is a scalable solution designed to amplify brand visibility, strengthen dealer connections, and enhance customer loyalty. Empower your customers with actionable insights into their asset health through engine diagnostics, maintenance tracking, and compliance reporting. This unprecedented visibility creates transparency that strengthens relationships and drives collaboration. For example, the visibility of historical data enables you to provide customers and dealers with customized proactive maintenance plans that maximize uptime and minimize disruption. As part of a value-added service, proactivity generates two times the customer loyalty impact versus reactive support according to Bain and Company.

Your emphasis on creating a proactive maintenance environment delivers tangible cost savings. The cost of the white-labeled service pays for itself in minimal time, providing immediate internal efficiencies for customers. Simultaneously, you now have the ability to productize a completely white labeled solution as part of your value-added services programs.

Geoforce OEM Benefits at a Glance

Delivering value to customers and dealers through Geoforce OEM enables you to establish a branded asset management infrastructure without a heavy investment in software development or implementation. Pre-installed tracking simplifies deployment and eliminates aftermarket installation costs.

In addition, Geoforce OEM support for standards such as the AEMP API (Association of Equipment Management Professionals), now ISO 15143-3, ensures that integration does not become a roadblock. Support for existing systems like CAT and John Deere modules equates to a seamless integration for your team.

As competition in the OEM market increases, it’s wise to differentiate yourself beyond reputation and responsive customer support. Providing value added services that lead to better equipment visibility establishes a competitive edge that strengthens dealer connections and opens the doors for more collaborative opportunities with customers. For example, advanced features like digital inspection workflows, engine diagnostics, and compliance reporting serve as input to proactive maintenance recommendations and subsequent engagements for deployment.

Geoforce OEM helps you deliver value, improve customer satisfaction, and differentiate product offers with a white label solution for comprehensive asset management. Amplify your brand visibility with customer experiences that promote continuous improvement through actionable insights. Find out more about Geoforce OEM today.